Toufas Georgios

For this project, I was tasked with developing a strong brand identity for a urology specialist through a custom logo and a modern website. The core concept, "Forever Young," highlights the importance of timely medical intervention to maintain vitality and well-being. The logo subtly incorporates anatomical elements, resembling both a kidney and the male genital area, creating a design that is both symbolic and professional. The website follows a clean and sophisticated UI/UX approach, using a deep blue and light blue color palette to evoke trust, expertise, and medical precision. The overall design ensures a seamless and engaging experience, effectively conveying the specialist’s mission of proactive healthcare and long-term well-being.